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Today's featured designer is Yubiao Xu. Yubiao Xu is the creator of iconic designs such as Tencent Incubator, Ouya and Yuan space. |
| We had the rare opportunity to interview the exalted designer Yubiao Xu who was recently announced as the Designer of the Day by the A' Design Award and Competition. Yubiao Xu is the creator of iconic designs such as Tencent Incubator, Ouya and Yuan space. We got exclusive answers to our questions about Yubiao Xu designs and design philosophy. |
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Yubiao Xu, what are your priorities, technique and style when designing?
Yubiao Xu : Every item is like a question when handed to the designer: it is blank in itself. The first thing to understand is your customers and their needs. Pay attention to the user experience in design. I like computer-aided design and rendering.... |
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Yubiao Xu, which emotions do you feel when designing?
Yubiao Xu : First, the designer's inspiration idea is very important. Whether it's a movie, music, art. Even the details of life that do not directly relate to the design can be accumulated as a new idea for design. Understand different groups of users, open up their own thinking innovations, learn the world from different levels, and experience the world.... |
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Yubiao Xu, what particular aspects of your background shaped you as a designer?
Yubiao Xu : The project ultimately needs to be implemented into the user experience. Under this thinking the most suitable and most reasonable works can be made. Enhancing user focus not only contributes to the rationality of the work, but more conducive to project success, thereby reducing various cost wastage... |
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Yubiao Xu, what is your growth path? what are your future plans? what is your dream design project?
Yubiao Xu : The independently designed sculptures of the University are permanently collected by the Royal Museum of Nanyue. This made me more determined to prove the new design and right and wrong, and finally reinterpreted in design language... |
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Yubiao Xu, what are your advices to designers who are at the beginning of their career?
Yubiao Xu : The designer’s inspiration idea is very important , Whether it's movies, music, art, Even the details of life that do not directly relate to the design , Can be accumulated as a new idea for design . Understand different groups of users, open up their own thinking innovations, learn the world from different levels, and experience the world.... |
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Yubiao Xu, you are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
Yubiao Xu : The world will always belong to young people. It is very important to learn to live as long as you live. Learning as a designer requires more observation and more to learn new things. Because you need to express more ideas in the language of design, because the design industry is so wonderful, he has solved many things that ordinary people can't imagine, but it can be achieved by designers.... |
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Yubiao Xu, what is your day to day look like?
Yubiao Xu : At the beginning of the day, I will first understand the news and the current affairs. This is very important. As a designer, you have to follow the things that happen in the world every day. Maybe they can bring you different ideas. Then I will follow up on the progress of each design project, communicate with customers, etc. I will read books in spare time, such as design, architectural books, enrich my heart.... |
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Yubiao Xu, how do you keep up with latest design trends? to what extent do design trends matter?
Yubiao Xu : First of all, I will often check the updates of the popular trend website, including social media updates, and follow the trends. I will also regularly visit exhibitions held by some galleries to learn about the designers' ideas and inspiration in different fields, observe more interesting things, and participate in seminars in the same industry. We will share the development of design and trends together. .... |
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Yubiao Xu, how do you know if a product or project is well designed? how do you define good design?
Yubiao Xu : The user experience is very important. The reason why a product can be the best product is that it must go through a lot of data analysis, and many times the failure is finally concluded, giving customers a non-ordinary experience.... |
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Yubiao Xu, how do you decide if your design is ready?
Yubiao Xu : I don’t think there is a perfect product in the world, but it’s what drives us to work hard to create more design products that are close to perfection....
Yubiao Xu, what is your biggest design work?
Yubiao Xu : My initial wish was to hope that all of the world’s designers would see my design work, and I’ve been working hard for it. I participated in A' Design Award and Competition for the first time last year and won the bronze medal. This made me even more encouraged. Also let me know that I still need to work hard to get more people's approval.... |
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Yubiao Xu, who is your favourite designer?
Yubiao Xu : Tadao Ando of Japan, who is a very famous architect, has a legendary life. He learned architecture by self-learning and opened his own architectural firm. He is the most representative designer of an era. He allowed me to think about design from another point of view and break the convention.... |
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Yubiao Xu, would you tell us more about your work culture and business philosophy?
Yubiao Xu : I am a friendly boss in my life and work. My colleagues like to work with me very much. I will often share my work experience with them and let them grow faster. I am a design director and founder of the company. I will control the direction of the entire project, promote more new designers, and lead my design team.... |
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Yubiao Xu, what are your philanthropic contributions to society as a designer, artist and architect?
Yubiao Xu : Of course, I hope that I can participate in the design of more charitable charity projects. I hope a little help can bring happiness to people in need....... |
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Yubiao Xu, what positive experiences you had when you attend the a’ design award?
Yubiao Xu : I hope to tell young people that you should never be afraid of failure. You need to persist in and love your design career. You should always be full of curiosity and passion for it. This will allow you to design more outstanding works, communicate with excellent designers, develop your own thinking ideas, and break the routine to design... |
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Yubiao Xu, can you tell us more about your company / design studio?
Yubiao Xu : We are a new design company with a total of 10 employees. We are passionate about design...
Yubiao Xu, what is "design" for you?
Yubiao Xu : Design is a kind of art for human to change nature...
Yubiao Xu, what kinds of works do you like designing most?
Yubiao Xu : No fixed preferences. I like all the good things.... |
Yubiao Xu, what is your favorite material / platform / technology?
Yubiao Xu : I like natural and handmade things....
Yubiao Xu, when do you feel the most creative?
Yubiao Xu : I like to chat, chat often appear some creativity....
Yubiao Xu, how do you think the "design field" is evolving? what is the future of design?
Yubiao Xu : Design tools will be more and more easy to use, everyone can be a designer.... |
Yubiao Xu, designing can sometimes be a really time consuming task, how do you manage your time?
Yubiao Xu : I like to work according to the normal working hours, do not like to work overtime....
Yubiao Xu, what was your most important job experience?
Yubiao Xu : Every experience is very important, can let me learn from it.... |
| Yubiao Xu, thank you for giving us the opportunity to interview you... To learn more about Yubiao Xu and check more designs by Yubiao Xu as well as to see more Yubiao Xu designs such as Tencent Incubator, Ouya and Yuan space visit designeroftheday.com/?169142 |
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| We hope you enjoyed our interview of Yubiao Xu. This interview was made possible by the contributions of A' Design Award and Competition - The World's largest and most influential design accolade. A' Design Award is an annual, international design award open to both concept stage and realized works by designers, artists, architects and brands worldwide. A' Design Award and Competition aims to create a public awareness and understanding of good design by promoting the best designers such as Yubiao Xu and their design works worldwide. Visit designaward.com to learn more. |
 REFERENCES/BIBLIOGRAPHY:
https://competition.adesignaward.com/designer.php?profile=169142 https://competition.adesignaward.com/design.php?ID=71158
https://competition.adesignaward.com/design.php?ID=50776
https://competition.adesignaward.com/design.php?ID=71159
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This article was added on Monday, 9th of September, 2019 at 09.18 am by author 
