Pastry
Mr. Qiao is a pastry brand of Yu Yuan. The brand is aiming to spread and generate a good word of mouth of the scenery spot and Shanghai city. The inspiration of the design comes from the historical architecture of Shanghai, represents the unique culture. The creative design absorbed the quintessence of the architecture which could be a symbolic image of old-Shanghai style, blended with the modern style. It makes the gift package attracted the tourists to purchase as local specialty.
Pastry Gift Box by Kazuo Fukushima was selected as an outstanding representation of communication design by the A' Design Award & Competition. Pastry Gift Box earned the Silver A' Design Award in Packaging Design in 2019. The A' Packaging Design Award is an international, meritocratic, just and fair design competition that celebrates outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
