Destination Paris Bercy
Destination Paris Bercy is a visual identity created for an event destination in Paris. The identity presents the Paris Bercy area as a place where professionals and the wider public can host events. The concept draws on travel diaries and holiday postcards. The logo is printed like a passport stamp and works as a label of quality. Each partner is shown by a logo in a stamp shape, forming a single signature that unites diverse expertise. A blue, white and red border recalls old airmail envelopes and French charm. The identity is applied to a business card, a booklet and a website.
Destination Paris Bercy BtoB Event by Fanny De Bray was selected as an exceptional example of communication design by the A' Design Award & Competition. Destination Paris Bercy BtoB Event received the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2020. The A' Graphics, Illustration and Visual Communication Design Award is a highly prestigious, international, juried design recognition program that rewards excellent design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
