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Longpai Soy Sauce Packaging

Longpai Soy Sauce

Longpai Soy Sauce is a packaging design for a premium soy sauce intended for Hunan style stir fry cooking. The bottle is made of clear glass and measures 73.5 by 73.5 by 217.5 millimetres. A paper label contrasts with the glass and carries cultural motifs drawn from Hunan cuisine and from traditional small vat brewing and sun drying methods. The bottle form is shaped for a secure grip and controlled pouring during fast cooking. The design links the product to its cooking context and improves recognition on retail shelves.

Longpai Soy Sauce Packaging by Wen Liu has been selected as an outstanding example of communication design by the A' Design Awards. Longpai Soy Sauce Packaging received the Silver A' Design Award in Packaging Design in 2026. The A' Packaging Design Award is an international, juried, academic and meritocratic design recognition program which recognizes exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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