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Kotori Packaging

Kotori

Kotori is a packaging design for a Japanese charm that carries a personal message. The name Kotori combines the Japanese words Kotoba, meaning word, and Omamori, meaning charm. A bird symbol represents a carrier pigeon that delivers and protects the message. The charm bag is made of Nishijin brocade woven in Kyoto. The bag rests in a paulownia wood box lined with a straw-like wooden cushion that resembles a bird's nest, and the box is closed with an original band. A small letter card holds the written words.

Kotori Packaging by Shun Kudo was selected as a grand example of communication design by the A' Design Award & Competition. Kotori Packaging received the Bronze A' Design Award in Packaging Design in 2023. The A' Packaging Design Award is a highly prestigious international design prize which honors outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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