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Archadia Brand Identity

Archadia

Archadia is a brand identity created for a higher education school of architecture based in Venice, Italy. The symbol is a stylized letter A, split into two solid volumes to suggest both stability and movement. The letter A stands for the brand name and also for academy, architecture and abitare, the Italian word for living. The form is built from an equilateral triangle inscribed in an isosceles triangle. The blue color reflects the institutional role of the school and the water of the Venice lagoon. The vector logo works on light and dark backgrounds.

Archadia Brand Identity by Cristian Carrara has been selected as an innovative example of communication design by the A' Design Award. Archadia Brand Identity was awarded the Silver A' Design Award in Graphics, Illustration and Visual Communication Design in 2022. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design award which rewards superior design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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