Tianmu Yunwu Tea
Tianmu Yunwu Tea is a gift box designed for packaging tea sold as a travel souvenir in Xinchang. The outer box takes the shape of a mountain and uses a two-layer pull-out structure. When the box is opened, the inner jar rises, creating a scene of mountains, land and clouds for display. The main visual is based on the local Queen Mother's Banquet culture, and combines traditional elements with a modern style. The gift box measures 300 by 200 by 180 millimeters and the jar measures 90 by 90 by 90 millimeters.
Tianmu Yunwu Tea Packaging by HUI QIONG YANG was identified as a grand representation of communication design by the A' Design Awards. Tianmu Yunwu Tea Packaging was awarded the Silver A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a highly prestigious, international, juried design prize which recognizes excellent design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
