Heargo
Heargo is a visual identity created for an online hearing care platform. The platform connects patients with certified hearing experts at home, making hearing care more convenient and comfortable. The logomark is based on the letter h and combines the ideas of a soundwave and a wireless connection to show that hearing services are offered online. A circular soundwave pattern appears on all brand materials to keep the identity consistent. Warm and lively colors are used across the identity and the marketing materials to reflect the remote hearing care experience.
Heargo Visual Identity by Halo Design Studio was featured as a grand illustration of communication design by the A' Design Award & Competition. Heargo Visual Identity won the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2023. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design competition which celebrates outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
