Brand design s6 Foundry

The S6 Foundry branding and its subsequent type specimen book were designed to create a joy of new typography, positioning the brand's visual language. A bright and cheerful palette of warm color and a distinctive and surprising form language captures the spirit, harking to traditional signwriting of the 1900 century fun fair. The designs were developed as a kaleidoscope of forms and elements to create the right visual consistency of the brands’ ethos and a new direction of commercial bespoke fonts.

Brand design s6 Foundry Brand System and Campaign by Paul Robb was featured as an innovative representation of communication design by the A' Design Awards. Brand design s6 Foundry Brand System and Campaign won the Silver A' Design Award in Print and Published Media Design in 2021. The A' Print and Published Media Design Award is a juried, academic and highly prestigious design competition that rewards outstanding design of brochures, posters, magazines, catalogs, flyers, business cards, billboards, books and more.

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