Trade Fair Stands at Salone Internazionale Del Mobile 2012
The real importance of stands in such an exhibition as Salone Internazionale Del Mobile in Milan.
Visiting Salone del mobile international fair let people understand how the perfect realization of a stand can be hard to be done but also extremely useful for the companies.The space in which they want to show their products must be in continuity with the product itself ;what it is inspired by, its shapes design,ecc. in order to give the visitor a 360 degrees vision of what the company wants to transmit. It is important for a designer to know the client’s mission and vision to completely satisfy their expectations. One of the the most difficult tasks is to be able to recreate an atmosphere or a particular situation;something that induces the visitor to enjoy a stand for as much time as possible. For instance it is being more and more diffused the use of a music background such as natural sounds expecially when we talk about wellness-rooms situations. It demonstrates how the design of a stand can be the product of a great piece of hardwork and how many different atmospheres can be created to impress the visitor’s exhibition experience. The correct use of the lights can also have a great impact on emotional living of an exhibition because it increases a product's value and induces people to remind it.